The Romantic


The Romantic is alluring, a true beauty inside and out. This hospitality experience fosters intimacy and connection like no other. It engages the senses in the most enchanting way possible.

This is the archetype responsible for starting chocolates on the pillow at turndown and heart shaped jacuzzis. But it extends far beyond roses and sunsets. 

It's more about creating sensual moments that put travel & leisure customers front and center with deep heartfelt emotions that they can share with others. 

Anything with superficial meaning won't cut it for the person drawn to this archetype. These people want to feel the passion, enthusiasm, squeezing every ounce of pleasure out of an experience. Give them this while also making them feel needed & loved, and you're golden. 

This is just a taste of what The Romantic experience archetype is all about! Does it resonate with you?


Do you feel like your brand story and experience embody any of these values or ideals?


Do you feel like you attract the type of person that is drawn to this sort of experience?


Standout Storytelling was created to inspire hospitality & leisure experience brands to think more deeply about the story they're telling - both on and offline. With a focus on visitor and guest wellbeing, we have developed the tools to help experience brands create more compelling stories and exceptional experiences.

Are you ready to build your Standout Story?

To begin integrating emotional & behavioral intelligence, storytelling, and guest experience into your business, learn more about the new Standout StoryBuilding course!

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