strategic plan

Your Standout Story Strategy

For those who would rather have their story handed to them in a neat package, this is for you! You will receive a personalized strategic plan to selling your experience with the help of story.  First we will hop on a 90-minute strategy call to uncover the important elements of your story. A week later, you will receive a 15-page strategic plan including compelling copy.

If one-on-one personalized attention is more your style, and you'd rather have the creative work completed for you, then you're going to LOVE the Standout Story Strategy!


I have structured it in a way that our time together gets right to the heart of your story without having to spend all your time 'figuring it out'. 

Your strategic plan includes but is not limited to...

  • A deep psychographic profile of the type of customers that you’re looking to attract.

  • Emotionally-engaging copy for your website and marketing communications, written with your ideal customer desires in mind.

  • Social media storylines that will make creating content so much easier and engaging, along with tips for telling a story that stands out in the noisy feed.

  • A list of small yet impactful strategic tweaks you can make on your website to make your experience narrative even more captivating to your ideal customer.

Bonus! After you receive your strategic plan, we'll have the opportunity for a 60-minute call where we can dive deeper into anything in your strategic plan that you may need clarification on.

Your Investment: $1500 (2-part payment is available) 

Standout Storytelling was created to inspire hospitality & leisure experience brands to think more deeply about the story they're telling - both on and offline. With a focus on visitor and guest wellbeing, we have developed the tools to help experience brands create more compelling stories and exceptional experiences.

Are you ready to build your Standout Story?

To begin integrating emotional & behavioral intelligence, storytelling, and guest experience into your business, learn more about the new Standout StoryBuilding course!

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